励志演讲 :艰难的抉择(8)
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Now one of things that I believe is that change not only requires an understanding of human nature, change also requires clear-eyed realism, change requires a deep understanding of what is wrong, so that means, for example, understanding all of issues and articulating them to people. When I came to Hewlett Packard in 1999, this was a company as I mentioned, lagging further and further behind, as measured in innovation, as measured in financial performance, as measured in competitive position, by every measure, HP was falling further and further behind, and it was also a company dissolved into what I called 1000 trifles at 87 different business units, they all did their own thing, they all had their own brands in the market, 150 of them, believe it or not, when I asked them how many employees we had, no one could answer the question, because they were 87 different IT systems, and 87 different HR departments, not very effective. But people were so possessive of their resources and their power. When you come into transform a company, it is a leader's job to see things that others don't that is a leader's fundamental responsibility to see things before others see them. The leader's most fundamental job is to sense danger and opportunity ahead of others and to act on it.
我相信要改变的话,除了明白人的本性,还需要头脑清晰的现实主义,改变需要深入了解哪里出错。这就意味着,要了解全部情况并明明白白告知他人。1999年,我到了惠普,如我之前提及的,当时企业已越来越落后,无论从创新、财政业绩、竞争优势等多方面来衡量,惠普都是愈加落后,我称之为四分五裂的企业。那时有87个各自为营的商业部门,市场上有150个品牌。信不信由你,没人能回答我有多少员工。因为有87个不同的信息技术系统,87个人事部门,非常没有效率。但人们牢牢抓住资源和权力不放。企业领导人要改造企业,就要看到人们看不见的事物,其基本责任是遇见事物。领导人最基本的工作是早于他人感觉到危险和机会,并采取行动。
重点讲解:
1. lag behind
落后;赶不上;
eg. You'll lag behind unless you study harder.
你如不更加努力地学习就要掉队。
eg. They still lag behind the rest of australia in health, education and life expectancy.
他们在医疗,教育和寿命方面仍旧落后澳洲其他地方的人。
2. fall behind
落后;跟不上;
eg. Evans had rheumatic fever, missed school and fell behind.
伊万斯得了风湿热,没去上课,功课也落下了。
eg. Boris is falling behind all the top players.
鲍里斯落后于所有顶级选手。
3. believe it or not
(强调刚才所述之事令人吃惊)信不信由你;
eg. Yes, we are talking about "moral hazard" and believe it or not, it is alive and well.
是的,我们是在谈论“道德风险”,不管你信不信,道德风险的确存在。
eg. Believe it or not, that's the way it is.
信不信由你,反正事情就是这样。
4. ahead of
早于;在…之前;
eg. Firstly comes a gradual change in water level, the forerunner, a few hours ahead of the storm's arrival.
首先出现水位的逐渐变化,这是风暴到达前几小时的先兆。
eg. He said it would not be right to discuss the matter in detail ahead of the governors' decision next month.
他说在州长下个月做出决定前详细讨论这件事是不合适的。
5. act on
遵照…行动;奉行;
eg. A patient will usually listen to the doctor'sadvice and act on it.
患者通常都会遵照医嘱行事。
eg. Don't act on caprice. Study your problem.
不要任性行事,研究一下自己的问题。
名人简介:
记者访问(三)
问:但是,今天全球各个信息厂商都在提倡e-services,他们也宣称可以提供类似的科技解答,惠普跟他们最大的不同在哪里?
答:有人模仿就是创新者最大的光荣。一年前,惠普开始提出e-services这个名词,今天每个人都在喊这个词,这个概念是我们引进业界的。e-services跟电子商务不同,这不光是营销上不同的名称而已。它改变了买主卖主之间的静态关系,创造了一种动态、实时的服务交易方式。例如无线的上网服务,很多社群都可以透过这种方式彼此联络。
但回头来回答你的问题,惠普在三个领域的科技上已经有领先的能力:e-services上的设备、其它信息设备、以及刚刚提?quot;全时服务基础设施等三种彼此间互相支持的能力,我们的竞争者没有人有这么完整的能力,也无法像惠普一样同时掌握到企业客户与个人消费者两种市场,这也是惠普很关键的竞争力。因为个人生活与办公室作业间的界限愈来愈模糊,未来谁能同时掌握这些市场区隔间技术、设备的整合,才是真正的赢家。
问:可以给更具体的例子吗?
答:就像惠普跟Mobile player的合作,不论是提供无线通讯的厂商、或者是信息家电供货商,他们都可以到惠普的e-services交易平台来,跟我们一起思考、研发出他们可以提供的服务、或者未来的信息家电产品应该具备哪些功能,或者需要建置哪些信息基础设施才能更有效地提供这些新服务。
问:你大学念的是中古史和哲学,却对科技培养出这么高的信心,认为科技是解决人类问题最好的答案,为什么?
答:的确很奇怪啊!(笑)可能正是因为我学历史的背景,让我了解到我们正站在一个历史的关键时刻,今天科技发展对人类历史的影响,我会?quot;信息时代的文艺复兴来形容。当然我们知道文艺复兴之前,正是中古黑暗时期(笑)。
我认为我自己是个人性主义者(Humanist),我相信科技最终还是跟人有关,科技的价值来自人类如何运用它。今天的科技的确具备这样的能力、威力、潜力,可以帮助人类解决亘古、复杂的问题,像隔绝(Exclusion)、无知、贫穷等自古以来就僵持人类的困境。
惠普讲究的的是为人类共好的创新(Inventing for the common good of people),我们的愿景是对普及信息的渴望,因为今天的科技真的可以碰触宇宙间所有的生命,不光是少数富人的生命,这是科技让我最兴奋的地方,就是科技可以为人类做些什么。
问:你的意思是科技企业的领导人对人类的贡献可以比一般人更大?对人类历史更有影响力?
答:我不能告诉别人要怎样做,我只能说比尔.惠列与戴维.帕克两人(惠普科技创办人)自始至终都坚信:不仅要把事做好,还要做好事(not only do well,but also do good.)。他们相信企业不仅有赚钱的义务,更要对小区有贡献。我也有同样的信仰,这就是惠普科技最闪亮的灵魂。
所以当我们说为人类共好的创新,我们从内心相信我们要把这件事做好之外,还要确定做到好事。
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