TED演讲之2.0版城市:城市与企业中的奇妙数学(2)

So here's two questions 每当我思考这个问题 that I have in my head when I think about this problem. 两个疑问一直在我脑子里打转 The first is: 第一 Are cities part of biology? 城市是生物界的一部分吗 Is London a great big whale? 伦敦是一只大鲸鱼吗 Is Edinburgh a horse? 爱丁堡是一匹马吗 Is Microsoft a great big anthill? 微软是一座巨型蚁山吗 What do we learn from that? 我们从...

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TED演讲之2.0版城市:城市与企业中的奇妙数学(1)

Cities are the crucible of civilization. 城市是文明的熔炉 They have been expanding, 它们一直在扩张 urbanization has been expanding, 城市化的扩张速度 at an exponential rate in the last 200 years 在过去的200年里变得越来越快 so that by the second part of this century, 到了本世纪下半叶 the planet will be completely dominated 整个地球都将被城市 by cities. 所主宰 Cities are the or...

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TED演讲:怎样让企业持续运行100年(9)

In other words, we need to think more modestly and subtly 换言之,我们得更为谦虚和细致地考虑 about when and how we can shape, rather than control, unpredictable and complex situations. 何时、怎样塑造而不是控制不可预测的复杂情况 It's a little like the difference between throwing a ball and releasing a bird. 这有点像扔一个球和放飞一只鸟的区别 The ball would head in a strai...

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TED演讲:怎样让企业持续运行100年(4)

Let's come back to our tech CEO's question. 再来说说科技公司老板的问题 Where better to turn for advice than nature, 哪里有向比大自然求教更好的呢? that's been in the business of life and death for longer than any company? 大自然已经在生死轮回的游戏中比任何公司存活得都要久了 As a lapsed biologist, I decided to immediately call a real biologist, 作为一个不务正业的...

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TED演讲:怎样让企业持续运行100年(3)

If we went with Bob's philosophy, I think we'd actually end up with a more efficient immune system. 如果我们同意鲍勃的观点,我们实际上肯定了一种更为高效的免疫系统 And efficiency is always important in the short term. 而且效率在短期来说往往十分重要 Less complex, more efficient, more bang for the buck. Who could say no to that? 少些复杂,多些效率,更合算些。谁会拒绝这...

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TED演讲:怎样让企业持续运行100年(1)

Imagine that you are a product designer. 把自己想象成一个产品设计师。 And you've designed a product, a new type of product, called the human immune system. 你设计了一种产品,一种叫做人体免疫机制的新产品 You're pitching this product to a skeptical, strictly no-nonsense manager. 你在向一个持质疑态度、不容许讲废话的经理推销这种产品 Let's call him Bob. I think we all...

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TED演讲:怎样让企业持续运行100年(6)

Fujifilm used its capabilities in chemistry, material science and optics to diversify into a number of areas, 富士胶片运用了自己在化学、材料科学和光学上的造诣,将自己的涉及领域多样化 ranging from cosmetics to pharmaceuticals, to medical systems to biomaterials. 从化妆品到医药,到医学系统、到生物材料 Some of these diversification attempts failed. 有一些多样化的尝试失败了 But ...

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TED演讲:怎样让企业持续运行100年(7)

Toyota managed its network of suppliers in such a collaborative manner 丰田用一种合作的方式组织供销商网络 that it could work very quickly and smoothly with suppliers to repurpose production, 因此能够与供销商迅速顺利地合作来重振生产 fill the missing braking valve capacity and have car production come online again. 弥补缺失的刹车阀门生产能力,让汽车生产重新运作 Toyota applied ...

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TED演讲:怎样让企业持续运行100年(2)

I can see I'm losing you, Bob, but stay with me, because here is the really killer feature. 我知道你开始听不懂了,鲍勃,但请听我说完,因为现在才是产品的杀手锏 The product is completely adaptive. 这种产品具有极强的适应力 It's able to actually develop targeted antibodies to threats that it's never even met before. 它可以针对从未见过的病原制造出相应的抗体 It actuall...

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TED演讲:怎样让企业持续运行100年(8)

OK, if these principles are so powerful, you might be thinking, why are they not commonplace in business? 好了,既然这些法则如此强大,你可能会想,为什么在商界不常见到它们呢? Why do we not use these words every day? 为什么它们还不是老生常谈? Well, change has to first start in the mind. 好吧,改变首先得从思想开始 If we think back to our pitch to Bob, 如果我们回想对鲍勃的推销...

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TED演讲:怎样让企业持续运行100年(5)

This beautiful building is part of the Shitennoji Temple Complex in Osaka, Japan. 这栋美丽的建筑是日本大阪四天王寺寺庙的一部分 In fact, it's one of the oldest temples in Japan. 事实上它是日本最老的建筑之一 It was built by a Korean artisan, because at the time, Japan was not yet building temples. 它由一个韩国工匠修建,因为在那时日本还不会修建寺庙 And this Korean artisan w...

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TED演讲:企业垄断的新时代(2)

But let's take a step back. Why do we need rules on competition at all? 但退一步来看。为何我们需要这些市场竞争的规范? Why not just let businesses compete? 为何不直接让企业自由竞争? Isn't that also the best for us if they compete freely, 对我们来说企业自由竞争不是更好吗, since more competition drives more quality, lower prices, more innovation? 因为竞争越激烈,产品...

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TED演讲:企业垄断的新时代(9)

Ah, well, depends on the — Google appealed the case. 呃,是根据…谷歌上诉了。 The case is going to court. It will last a while. 所以这个案子会上法庭。会花一些时间。 Earlier, last year, you asked Apple to pay 13 billion in back taxes, and you have also investigated other companies, 去年早些时候,您向苹果索取130亿的退税,您也调查了其他公司, including European and R...

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TED演讲:企业垄断的新时代(1)

Let's go back to 1957. 让我们回到1957年。 Representatives from six European countries had come to Rome to sign the treaty that was to create the European Union. 六个欧洲国家的代表来到罗马,签署成立欧盟的条约。 Europe was destroyed. A world war had emerged from Europe. 世界大战起于欧洲,使欧洲惨不忍睹。 The human suffering was unbelievable and unprecedented. 人民承受着难...

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TED演讲:企业垄断的新时代(8)

I want to ask you two questions. 我想请教您两个问题。 The first one is about data, because I have the impression 第一个是关于数据,因为我总有个印象, that technology and data are changing the way competition takes place and the way competition regulation is designed and enforced. 认为科技和数据正改变竞争发生的方式和竞争法规设计与执行的方式。 Can you maybe comment on that? 您...

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TED演讲:企业垄断的新时代(3)

Think for a moment about your car. 就拿你的车来说。 It has thousands of parts, from the foam that makes the seats to the electrical wiring to the light bulbs. 它由数千个零件组成,从座椅的海绵,到电线,到灯泡。 And for many of those parts, the world's carmakers, they are dependent on only a few suppliers. 对于许多这些零件,世上的汽车制造商只依赖少数供应商。 So it's ha...

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TED演讲:企业垄断的新时代(7)

Together with regulation, competition rules can do that. 有了法规的帮助,竞争规范可以实现这一点。 They can help us to make sure that new technology treats people fairly and that everyone can compete on a level playing field. 它们可以帮我们确保新的科技公平待人,人人都能以同等条件竞争。 And that can help us build the trust that we need for real innovation to flourish and for s...

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TED演讲:企业垄断的新时代(4)

And that sort of fairness is more important than we may sometimes realize. 这种公平性有时比我们认为的更重要。 Very few people think about politics all the time. 很少人成天思考政治。 Some even skip it at election time. 有些人甚至忽略选举活动。 But we are all in the market. Every day, we are in the market. 但我们都置身于市场中。每一天,我们都在市场里。 And we don't want bu...

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TED演讲:企业垄断的新时代(6)

Of course, we all see and share and appreciate all the good that new technology can do us. 当然,我们都见证、分享和感激新科技所带来的好处。 It's a lot of good. Autonomous cars can give people with disabilities new independence. 优点有很多。自动驾驶汽车让残障人士更独立。 It can save us all time, and it can make a much, much better use of resources. 科技可随时帮助我们,也...

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TED演讲:企业垄断的新时代(5)

The market is not the society. Our societies are, of course, much, much more than the market. 市场不是社会。我们的社会,当然比市场要大许多。 But lack of trust in the market can rub off on society so we lose trust in our society as well. 但缺少对市场的信任,会影响整个社会,所以我们也对社会失去信任。 And it may be the most important thing we have, trust. 信任是我们所拥有最重要...

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