国际英文演讲高手指导第3课：你必须考虑的东西
《国际英文演讲高手指导》 ：用你的语言改变你的人生 精辟的演讲技巧为你揭开演讲之迷，从此踏上成功的演讲之路！商务演讲发掘在商界纵横捭阖，做一个出色的企业家必须具备的语言能力，展示企业家的风范！国家领导人经典演讲说出最代表中国国情的英语，介绍中国，传播文明！政治演讲了解政治演讲的风格，学习伟大政治家的演讲风范！把听众引入正确的位置深层挖掘演讲技巧，用精彩绝伦的语言套牢听众的视线、精神与灵魂。
Something Should be Taken into Account
你必须考虑的东西
Objective
目标
Before you start to prepare a speech,you should ask yourself:
在你开始准备一个演讲之前，你应该试问一个自己：
"Why am I making this speech?"
“我为什么要做这个演讲”？
Do you need to inform,to persuade,to train or to sell?
你是想培训或推销某种产品？
Your objective should be clear in your mind.
在你的心里你必须有一个明确的目标。
If it is not clear in your mind,it cannot possibly be clear to your audience.
如果你的目标不够明确，你的听众是不可能抓住你的要点的。
Audience
听众
Who am I making this speech to?
我为谁做演讲？
Sometimes this will be obvious,but not always.
答案多数时候是很清楚的，但事情并不总是这样。
You should try to inform yourself.
在这时候，你要尽量询问自己：
How many people?Who are they?Business people?
有多少人？他们是谁？商界人士还是专业人士？
Professional people?Political people?Experts or non-experts?
政界要人还是专家学者？
Will it be a small,inti-mate group of colleagues
他们是三四个亲密的同事？
or a large gethering of competitors?
or a large gethering of competitors?or a large gethering of competitors?
还是四五百个敌对竞争者？
How much do they know already and what will they expect from you?
他们对你知道有多少？他们还希望从你身上获得什么？
Venue
地点
Where am I making this speech?
在哪里演讲？
In a small hotel meething-room or a large conference hall?
在宾馆里的一个小型会议室里还是一个大型会议厅里？
What facilities and equipment are available?
里面有什么设施和设备？
What are the seating arrangements?
座位布置又是怎样？
Time and Length
时间和长度
When am I making this speech and how long will it be?
什么时候开始演讲？演讲时间是多长？
Will it be minutes or hour?
是五分钟还是一个小时？
Just before lunch,when your audience will be hungry,
在午饭前，听众都饿着肚子的时候？
or just after lunch,when your audience will be sleepy?
还是在午饭后，听众比较疲倦的时候？
Method
演讲的方式
How should I make this speech?
怎样演讲？
What approach should you use?
该采用怎样的方式？
Formal or informal?Lots of visual aids or only a few?
是正式还是非正式？有很多视觉辅具还是一点点？
Will you include some anecdotes and humour for variety?
穿插一些趣文幽默？
Content
内容
What should I say?Now you must decide exactly what you want to say.
我该说什么？现在你必须决定你该说些什么。
First,you should brainstorm your ideas.
首先，你得整体回顾一下你的想法。
You will no doubt discover many ideas that you want to include in your speech.
毫无疑问你会发现很多你想在演讲中提到的东西。
But you must be selective.
但你必须要有选择性。
You should include only information that is relevant to your audience and your objective.
你应该收集一些只与你的听从和主题相关联的信息。
You should exclude all other ideas.
排除一切不相关的东西。
You also need to create a title for your speech
标题有助你的主题定位。
(if you have not already been given a title)
（如果你还没有一个标题的话）
The title will help you to focus on the subject.
在演讲后的问题回答过程中，
You can always give additional information during the questions after the speech.
你可提供一些附加的信息。
Notes
备忘稿
When you give your speech,you schould be-or appear to be-as spontaneous as possible.
当你做演讲的时候，你应该或者看起来是在做一个临场发挥的演讲。
You should not read your speech!
你不可能照本宣科，
You should be so familiar with your subjectand with the information that you want to delivethat you do not need to read a text.
你应该对你演讲的主题和一切信息了如指掌。
Reading a text is boring!
读演讲稿是让人乏味的，
Reading a text will make your audience go to sleep!
这样会使你的观众昏昏欲睡。
So if you don’t have a text to read,
然而没有演讲稿，
how can you remember to say everything yoiu need to say?
你又怎样能够记住你要说的一切呢？
With notes.You can create your own system of notes.
备忘稿，你可以创立自己的备忘稿。
Some people make notes on small,A cards.
有些人把它做成A 纸张大小。
Some people write down just the title of each section of their talk.
有些人只写下每部分演讲的标题。
Some people write down keywords to remind them.
有些人则写下演讲的关键字来提醒自己。
The notes will give you confidence,
这些备忘稿能够使你更加有信心，
but because you will have prepared your speech fully,you may not even need them!
但是，如果你演讲准备充分的话，你根本就用不着它们。
Rehearsal
操练
Rehearsal will have the following benefits:
操练会使你受非浅：
you will become more familiar with what you want to say.
你会更加熟悉你想说的话。
you will identify weaknesses in your speech.
你能够发现演讲的弱点。
you will be able to practise difficult pronunciations.
你能够练习较难的发音。
you will be able to check the time that your speech takesand make any necessary modifications.
你能够算出演讲所需要的时间并做出必要的修动。
Rehearsal is a vital part of preparation.
操练是准备过程中至关重要的一部分，
You should leave time to piractise your speech two or three times.
你必须在演讲前抽出时间操练两三次。
Even the great speaker sometimes will be in panicand slip into a bathroom for practice befor making a speech.
即使是出色的演讲者在演讲之前有时候也会惊恐不安，溜进洗手间猛操练一番。